News

McFarlane Toys’ Rabbids Invasion Coming Spring 2014

Inspired by Nickelodeon’s Hit TV Series and the Global Video Game Sensation

October 28, 2013

Copyright 2015 TMP International, Inc.

When is the last time you watched a TV show that had your entire family rolling on the floor laughing? If it’s been a while, you need to tune in to Nickelodeon’s newest hit show, Rabbids® Invasion. Based on the successful Rabbids® video game franchise, the new 26-episode CG animated television series debuted in August and instantly became one of Nick’s hit TV series.

We don’t know where they came from. We don’t know how they got here. But we do know this: they’re here to play! Rabbids are curious little creatures that have invaded earth, and they’re on a mission to have tons of fun. Whether it be playing with plungers or canoodling with cows, these little Rabbids love causing chaos wherever they go. Become a fan of the Rabbids Invasion and visit the Nick.com Rabbids website.

Over at McFarlane Toys headquarters, the design team has been watching the series around the clock and planning our own invasion of Rabbids at retail. In spring 2014, McFarlane Toys will give free reign to the hilarious, impulsive and pop-culture loving Rabbids and will start releasing toys and collectibles in stores.

The Rabbids toy line will include customizable figures, plush and accessories in a variation of sizes and materials, as well as novelty toys with electronic light and sound features. McFarlane Toys will capture the Rabbids humor and hijinks from the TV show with figurines based on specific characters from the series. The suggested retail prices will range from $3.99 and up.

McFarlane Toys’ Founder and head creative director, Todd McFarlane is working directly with creative teams from Ubisoft’s studios to capture fan-favorite and key iconic moments from the Rabbids history in order to bring to life the storytelling that McFarlane Toys is best known for with its fans.

“As an artist, I’m always looking for creative inspiration and I’m a big fan of humor, especially the irreverent and unpredictable humor theme that runs throughout the Rabbids franchise,” said Todd McFarlane. “I have completely been immersed in the Rabbids universe and it has allowed mine, and my company’s, creative juices to run wild. We have been putting the full range of all my company’s talents toward creating some of the funniest and unique products McFarlane Toys has ever produced.”

As for the furry creatures themselves, they had one thing to say about the news: “Bwaaaah!”